No Boundaries

Here we go. The calendar has rolled around again to the beginning of yet another baseball season. It is the all-too-often-way-too-brief period when those of us, who are faithful to the mighty Chicago Cubs, can truly believe that all will go well and that this year is, indeed, the year of Cubby Blue and not the Cubby blues. Those who can’t comprehend should contemplate Camus’ “The Myth of Sisyphus”. He understood what it is to be a Cub’s fan: that there is an absurd pleasure in the act of rolling of the rock to the top of the hill, only to somehow find it at the bottom again, and begin the process anew. As a child of sunny summer places, he knew that: if you are under the open afternoon sky and it is summer and you are alive, things can’t really be all that bad.

This new year finds us in heady and important days for the late-middle parts of a rather nasty recession. Apple has, perhaps, forced an enormous change in the way we consume our, well, everything; a new iteration of Adobe’s Creative Suite is about to appear as if from nowhere; and, at least where I live, Spring has suffered an enormous setback. A whole passel of nasty storms, over a five-day period, has dumped 30 to 50 inches of fresh whiteness all over the Wasatch Mountains at the close of what had been a snow-depleted Winter. This results in a temporary suspension of belief in the concept of Spring which can only be relieved with the onset of televised baseball from distant lands.

The assault on Flash by Apple and the belief that this will result in a resurgence of an economically-viable old media in modified form is the really big story: a thing that may make a difference in the way people go about their lives five-years hence.  Whether this will all pan out remains to be seen. The success of the “magical device” and pending tablets of similar functionality is undeniable. That this will resuscitate old media is a much dicier question. The answer is probably no and this last hopeful emergence is a bit of a sad ghost-dance. It would be a very good thing if everyone who watches kittens-flushing-toilets on YouTube suddenly switched to reading lengthy articles, full of thought, complicated sentence structure and good design, on their portable devices. Unfortunately this great hope for a new world order relies on a certain sensibility on the part of the public which has, long ago, left the building. Free is difficult to beat as well. If the accumulators of others work could just disappear before those who actually do the work which is accumulated, that would be a small step in the right direction.

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The Big Fella

Today’s the big day. I just love the Oscars. This, because I love the movies and am drawn to thought-provoking film; over-represented in the Oscars. Let me preface by saying that I haven’t seen either of the two films which are going to sweep the whole shabang. These being: Precious and The Hurt Locker. The first deals with the subject of incest which is a topic that I just don’t want to visit. I’m sure it is a splendid film that I would benefit from seeing. But it’s just not my cup of tea. Not a place where I’d enjoy spending any time. The second deals with men who deal with explosives, and I’ve spent a fair amount of my life as a professional dealing with explosives, and this is a place that, for personal emotional reasons, I don’t want to revisit.

So, having said all that, here’s my take on this evening’s proceedings:

• Best Picture: District 9,
• Best Actor: Colin Firth,
• Best Supporting Actor: Matt Damon,
• Best Actress: Meryl Streep,
• Best Supporting Actress: Maggie Gyllenhaal,
• Best Animated Feature: Up,
• Best Art Direction: Avatar,
• Cinematography: Avatar,
• Best Directing: Avatar,
• Best Documentary Feature: The Cove,
• Best Writing: District 9,
• Best Original Screenplay: A Serious Man.

All of that goes out the window, of course, because some combination of Precious and The Hurt Locker is likely to steal the show.

There are a few gross oversights, I think, in the omission of the films Sunshine Cleaning (entirely) and Julia & Juliet (from most categories).  I would have tossed nominations to Sunshine Cleaning for best picture, writing, supporting actress and supporting actor, and Julia & Juliet should have gotten nods for best picture, writing, directing and supporting actor.   I would have gone with Sunshine for taking best writing and Stanley Tucci for best supporting actor (in J&J). He is brilliant in this picture and out-shows even Meryl streep, who is a tad overdone (pun intended). There are also a whole passel of documentaries that I think should have received greater consideration, as a lover of that particular genre.

I give District 9 more credit than it is due because I think it a courageous film, in unusual ways and on many levels. I’m curious with the inclusion of Blind Side and Inglorious Basterds in some of the categories.

When viewed through the prism of the Oscars, this past year in film was perhaps a bit of let-down. There are many good films but nothing outstanding. Avatar complicates this because it is absolutely brilliant when considered technically and fairly mediocre when considered otherwise. This is another year and, with tomorrow, we can all look forward again.

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thesixtyone

All good things must come to an end, such is the case with this year’s Sundance Film Festival. I need to get back to doing other things. So it is with only a little further ado that I say goodbye to this year’s fest.

I had wanted to spend some time on: The Company Men, Wasteland and Freedom Riders (all good), and 3 Backyards (incomprehensible). Hopefully, I’ll get to them later in the year. On a kind note, my personal experience this time around was just absolutely fantastic. They have a new festival director and this may have been the cause, or it might have been a change in the general tone of film, or maybe I’m just getting better at the flick-picking. Almost all of the films I saw this year, documentary and dramatic, were hopeful and forward-looking, rather than the now slightly out-of-vogue 60-minutes style of nasty finger pointing. My wise mother has told me that America was that way (people looking for a cure rather than a cause) during the depression as well.

It began with an unfortunate mix of the first festival weekend (this is always a little crazy), a national snowboarding championship event, and a succession of the first real blizzards of the season. Things got funky.  Then everything opened up.  I’m enjoying Sundance much more now that the economy has slid and the hype (foregoing word should be capitalized, placed in a 30-point font and colored fluorescent pink) has died way-way down. All but one of the films I saw was either entirely sold out or close to it.

I started off with the tweet-seminar which was of greater value than I first gave it credit for, having allowed the concepts to sink in.  I also attended a “3D in film” workshop, which was excellent. It was kind of funny to watch many of the extraordinarily-attractive streaming out of the room when the filmmakers on the dais began discussing physics at length. We are entering an era where funny glasses will be necessary at almost every movie. That isn’t good. Avatar has established a direction, and everyone is going to be following it for a while. Avatar is only a meager beginning to something better and rather awesome when you think about it.

This is the first go-round where I can say that I didn’t see a bad film. A couple of the highlights included: being introduced to the audience (in the re-screening of the classic film Metropolitan) as the person who was sitting in the seat of Roger Ebert when the film was first screened in the early 90′s. Beforehand the director asked me to stand on cue. Everyone turned around, smiling, and then looked confused, thinking: “that isn’t Roger Ebert”.

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I need to both: wrap-up Sundance while I can still remember all of  it, and post my Vancouver images from last November. But I’m currently enthralled, although less and less every day, with the above-titled phenomena.  And I mean phenomena in the scientific sense of the term. I think business schools will be studying exactly what happened over the last week-and-a-half  for a long time to come.  My focus has shifted from the merits of Flash, which was the core of the debate, to Twitter, social marketing campaigns and how everything is very different these days.

My personal opinion about what happened is:  Apple, having opposing lines of business: selling gizmos and selling stuff that runs on gizmos, crossed something of a rubicon.  They were faced with either marketing their device with an obvious and important feature missing or giving up the ability to control and monetize all sorts of things that run on the device.

Apple chose a bold and aggressive path.  They targeted Flash as very bad for almost anything (or Adobe as lazy at any rate) and themselves as providers of a forward-looking salve to the badness in having excluded it. Once that sort of argument is made, retreat isn’t likely. None of this is good for Adobe, but I think, in many ways, it has turned out worse for Apple.

Fresh from a Sundance seminar on social-network marketing, I quickly installed my Tweetdeck when I first heard of the missing Flash content. With the search terms Flash and Ipad, I monitored, every now and then, as the tweetstream unfolded. This proceeded and has outlasted any conventional media coverage and, to me, was just incredible in both sheer volume and the varied directions of the content.

The tweets took three general forms:

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The second thing which just came up last week was the newly interminable issue of Flash vs the Ipad. This rhetorical phenomena has caused me to download tweetdeck and even tweet, if only a morsel or five. Six maybe. Seven. But I intend to put away the tweetdeck as soon as everything dies down. It is moments like these when the twittery is most hyperbolic. I think both sides are a bit full of it on this one.

The current status of the debate, per my little tweetdeck, is: “Flash is terribly buggy and an historical web practice already” vs” the internet will consist of vast holes filled with blue lego icons if Flash is excluded”.

Quietly, yesterday, Communications Arts selected a webpick of the day (26000 Vodka) that puts almost all four trillion of these tweet-rants, on both sides, to rest. The concept is degradation.  This, simply put, is: knowing that not everything can be supported on every platform, a developer can present the lowest common denominator technology first, determine if a more sophisticated technology is supported (either by asking the user to choose or directly evaluating which technologies are supported on the device), and then make use of the highest level of technology that will work or that the user finds most comfortable.

In the majority of cases, it’s not all that more difficult to build a site that will provide the best experience that the current technology can provide (using Flash, Silverlight or whatever) , and degrade to something that will offer a less vibrant and innovative, though stable, experience on devices which don’t support those technologies.

So neither the “Flash is dead”, nor the “myriad of lego boxes” arguments have merit. A lesser tier of content will make it’s way to the Ipad via the web.  The App Store will be the source of any sophisticated stuff which runs on the device, and this will be entirely preselected by Apple. Hulu likely will never be welcome.

This will be a good thing for Flash beyond the Ipad controversy because currently many netbooks and other gizmos are not well suited for running large Flash applications.

Beyond this relatively simple and elegant solution, here are a few of my thoughts:

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